Case Studies - ixigo

Ixigo provides travel and hospitality based services, where they communicate information, offers and updates to their customers regularly. With the vision to help the customers get seamless travel and hospitality services in time, Ixigo has been rigorously working on the operations for the customer’s welfare.

Problem

A well-established communication channel with customers is a key requirement to ensure better operations. Setting up seamless operations while maintaining a wide range of customer base without a robust and secure communication channel is a challenge. Thus to convey important information like booking details, offers and updates for building a strong customer relationship, a communication channel targeting wide reach for mass audience (customers) is required.

Solution

Ixigo is managing their operations through their website and customer communication efficiently with SMS communications via MSG91 API. With MSG91 APIs and real-time robust system, SMS is delivered to the customers both in India and Internationally at different events such as

Customer receives OTP for App activation via SMS.
Sends booking details updates to customers via SMS.
Acknowledges Booking Confirmationby sending SMS.
Sends Verification code to customers via SMS.
Updates customers about Reward points by sending SMS.
Sends Refund details via SMS.
Sends offers and sale updates of booking to potential customers via SMS.

This way Ixigo has been able to establish and maintain an effective communication with Customers via SMS using MSG91 API.

Benefit

As a result, the customer gets regular updates for every event related to their bookings via secured channel making the operations reliable and seamless resulting in a better rapport with the customer and increase in sales.

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Ixigo ensures seamless communication using SMS via MSG91

Case Studies - ixigo

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